Major Project 1 - Task 3: Concept Presentation

19.3.2025 - 23.3.2025 / Week 7
Adriena Tan Yan Zi / 0351236 / BA of Design (HONS) in Creative Media
Major Project I
Project 3


Instructions 


Project 3: Concept Presentation 


For this final phase, our group decided to consolidate the information gathered from Tasks 1 and 2 and finalize key deliverables, including the character turnaround sheets, layout designs, and other essential components. Additionally, for Task 3, we will focus on developing animatics, conducting technical testing, and creating pose and expression sheets for the characters. To enhance efficiency and maintain productivity, we have delegated these tasks among team members accordingly ro complete in a week's time. 

Task delegation: 

  • Poses & expressions: Adriena
  • Animatics: Han + ChaoRan + whoever finishes frst 
  • Testing: Wan Qing


Characters poses sheet

While my other teammates are working on their parts, I swiftly started my part as well which i started off with the characters poses sheets first. We came up with the sketches for each character and I had to redo the lineart as well as colour the characters accordingly. 

Sketches 

Yun Pose sheet (sketch)


Liang Pose sheet (sketch)


Xu chen pose sheet (sketch)



Final pose sheet 

Final Yun Pose Sheet.jpg


Final Liang Pose Sheet.jpg


Final Xuchen Pose Sheet.jpg



Character expression sheet 

Sketches 
Liang expression sheet (sketch)


Xu chen expression sheet (sketch)


Yun expression sheet (sketch)




Final expression sheet

Liang expression sheet.jpg



Xu chen expression sheet.jpg



Yun expression sheet.jpg


Final Presentation slide 

After completing my initial tasks, Wanqing and I found ourselves with a bit more time compared to the team members who were still actively working on the animatics. To make the most of our time and contribute further to the project, we took the initiative to start compiling the key information we had gathered and began designing the final presentation slides. This allowed us to streamline the content, organize our research effectively, and ensure that the final presentation would clearly communicate our design process, findings, and outcomes.

Task 3 - Concept Presentation  by Adriena Tan

On Thursday, we had a presentation where we showcased our progress, including the animatics we had developed up to that point. Both lecturers provided valuable feedback and constructive advice on how we could further improve our work. They offered insights on refining our animatics, enhancing the flow of the scenes, and making the transitions smoother. Additionally, they encouraged us to consider possible adjustments in our overall approach, such as exploring the option of converting some elements into fully 3D to enhance visual depth and impact. This feedback gave us new perspectives on how to elevate the project and helped us identify areas as well as suggests some existing succesful films where we could make meaningful improvements moving forward.


Animatics

Following the presentation, as we approached the project deadline, I decided to assist the team members working on the animatics by picking up where they had left off. However, due to time constraints, my ability to contribute was somewhat limited, as I was only able to offer support during the final two days before submission. Nevertheless, I made the most of the time available and focused on contributing effectively. Through this effort, I successfully completed one of the storyboard sequences, helping to ease the workload and ensure that we stayed on track for submission.

Storyboard 15

Final Task 3: Concept Presentation



Feedback 

Week 7 / Task 2 & 3

  • Can shorten some of the scene
  • Showcase the unique point of our character better in the first few scenes
  • Go watch Spookiz, it is a good 3D animation
  • Can consider changing it into completely 3D; if going for 2D, need to be dynamic
  • 3D (can trick for some scenes), explore it
  • Play more with perspective (Storyboard)
  • Needs to be solid to our demographic
  • Solidify it
  • We need to find more reference
  • study the effects and wow factors


Reflection 

Through completing the tasks for Week 7, I learned the importance of time management, collaboration, and adaptability when working in a fast-paced team environment. By focusing on the character pose and expression sheets, I improved my technical skills in lineart refinement, color application, and maintaining consistency across multiple characters. Additionally, contributing to the final presentation slides allowed me to enhance my ability to organize and present information clearly and effectively. Supporting the animatics team towards the end of the week taught me how to step in and assist where needed, even under tight deadlines. Most importantly, the feedback we received helped me understand the significance of visual storytelling, using dynamic perspectives, and considering different formats such as 3D to enhance the impact of our work. I also realized the value of studying successful references and constantly refining our approach to better appeal to our target demographic.

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